A reggae journey through some of hip-hop's most famous soul samples


'Ride The Samples' is a project that pays tribute to some of the original songs that - thanks to sampling - later became the building blocks of world-famous hip-hop classics.

Hearing these 8 famously sampled soul classics re-arranged in reggae style  reveals how soul and reggae are deeply interconnected. When the first sound systems were born in jamaica, they used to play a lot of R&B and soul tunes from the states, the melodies and sounds of which, went on to influence the new wave of Jamaican music from ska, to rocksteady and then reggae.

In a similar way we find parallel influences in the States, where - in late 70’s Bronx - newly born hip-hop was deeply influenced by Jamaican immigrants with their street art of ‘dee-jaying’ (or 'toasting') over instrumental riddims.

‘Ride The Samples’ is our way of keeping this powerful mix of genres together, celebrating the original soul samples on which world-famous hip-hop classics are based.


Produced by Wakeditown Records founder Matia 'Ambassa' Gobbo, 'Ride The Samples' features the wonderful soulful voice of London singer/songwriter Nichola Richards.  Recorded between London, Italy, Los Angeles, Denmark and Brasil,  it also features Paolo Baldini Dubfiles at the mixing desk, who - very much like King Tubby's used to do - brings the whole sound to life with interesting dub splashes. Like David Rodigan would say, "goggles on"!

'Ride The Samples - The recording sessions'

A short film by Marco Mucig

Italian director Marco Mucig followed  us around between London and Italy to shoot this short-movie that tells  a bit of the story behind the making of our first-ever LP 'Ride The Samples'.

What they say about 'Ride The Samples'


Learn your sampling history with reggae-tinged 'Ride The Samples'



Ride The Samples, 100% good vibes

Redbull Music


This is a band that we've been championing already because they've come up with one or two really interesting pieces

David Rodigan on BBC Radio 1Xtra

Follow us

More from the shop

Ride The Samples (vinyl)
from 17.99
Add To Cart
As Long As I've Got You (Vinyl)

Full picture sleeve on black wax vinyl. Back in stock, 25 of the original first press!

Add To Cart
After Laughter Comes Tears (MP3 single)

Ambassa feat. Nichola Richards (MP3)

Add To Cart

From Instagram